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Every Fashion CEO Knows the Chinese Man on the Cover of System Magazine

  • June 28, 2021
  • Andy Bannister

It’s not your ordinary cowl coup, however a coup nonetheless: The charismatic Chinese retailer identified to each chief government officer within the biz as Mr. Ji is on the quilt of the subsequent concern of System journal, photographed remotely by Juergen Teller no much less.

System magazine cover

Mr. Ji on the quilt of the subsequent concern of System.
Juergen Teller

The chairman of SKP, broadly thought of the very best luxurious division retailer operator in China, Ji Xiao An will get 34 pages within the concern, together with a protracted and vigorous dialog with Prada honcho Patrizio Bertelli, moderated by editor Jonathan Wingfield. The two males spar over a lot of topics, together with the place Mr. Ji ought to open his subsequent department of SKP. (He has already expanded from Beijing to Xi’an.)

“You should open SKP in Shanghai. I tell you every time we meet, but you never listen to me,” Bertelli laments. “We need to be patient and make the right decision instead of just expanding for the sake of expanding,” Mr. Ji retorts.

Bertelli describes Mr. Ji as a formidable businessman, with robust opinions, impeccable timing — and an inclination to anticipate something that’s steered to him be performed with out fail. “He is like an elephant, and it’s much better to avoid a clash with him because you could get crushed if you go against him,” Bertelli warns.

The Chinese retail pioneer informed the journal he expects the style trade in China to develop at the least three-fold within the subsequent decade, however that it’ll take time to provide internationally identified manufacturers, given the shortage of a complicated infrastructure. “We need more creatives, pattern makers, an entire support system,” he says.

In her editor’s letter, System cofounder Elizabeth von Guttman notes that the story was 18 months within the making, “partly because Mr. Ji has never granted an extensive interview outside of China, so a period of time has been required to build trust.”

She stated she wished to carry consideration to “his immense power in our industry, as well as being a visionary yet still quite unknown on this side of the world. The store’s extraordinary rise and continued success is so emblematic of the broader shifts in consumerism, geopolitics and the global economy.”

The concern, weighing in at 350 pages, is out this week.

SKP Beijing Said to Top Global Retail Sales

WWD Forum Attendees Mingle at SKP Mall in Beijing

New Luxury Hot Spots to Know in China

Andy Bannister

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