TAKE TWO: Acne Studios celebrated the relaunch of its Acne Paper journal with a cocktail occasion and exhibition in Paris showcasing the discharge of a espresso desk e book compiling the most effective of its earlier points.
The Swedish label’s artistic director Jonny Johansson and Thomas Persson, editor in chief of Acne Paper, greeted company on the model’s future retailer on Rue Saint-Honoré throughout Paris Fashion Week for males’s put on.
On the bottom ground was an exhibition by South African photographer Christopher Smith, who recreated previous covers within the type of self-portraits. On the higher ground, archive problems with the biannual publication, which initially ran from 2005 to 2014, have been specified by show instances, alongside copies of the Acne Paper Book for shopping.
The 568-page tome contains photographs by the likes of David Bailey, Saul Leiter, Sarah Moon, Jamie Hawkesworth and Viviane Sassen. The exhibition will stay open till July 10, when the shop will shut for renovations.
Despite the dire state of the publishing trade, Johansson nonetheless believes in print.
“There’s some aspects of digital that I think are amazing: the directness, the easiness of people creating their own material. You can do your own magazine in your bedroom,” he mentioned, drawing a musical analogy. “But at the same time, the craft, the songs that we play – what’s wrong with Chet Baker, just because you have Drake?”
Jonny Johansson and Thomas Persson.
Courtesy of Acne Studios
Still, the journal is evolving with the instances, Persson mentioned. “The world is changing every day. The old paper didn’t have any kind of political point of view. It was just a celebration of art and beauty and life,” he mentioned.
“Whereas now, it’s really important, I think, if you have a platform like we do, to try to spread a good message in terms of injustices and the environment, and all of those things that are very important. So it’s stronger, it’s more political, but still, I think the spirit of the old Acne Paper is still very much there,” he added.
The theme of first difficulty, which is about to go to print, is the Age of Aquarius.
“We looked at astrology through art, through science, and we also speak with philosophers that have a lot of interesting theories about where we are heading in this new age,” Persson mentioned. “Whether you believe in astrology or not, it’s definitely the dawn of a new age.”
Johansson mentioned he hoped that on this new period, individuals could be extra open-minded, together with by way of design. “This was the end of closing down. Let’s try to open up more, creatively too,” he mentioned. “Let people not have to brand so hard. Let design come forward.”
He’s tapped Spanish agency Arquitectura-G to design the brand new retailer, because of open subsequent fall. His temporary consisted of three phrases: underneath the bridge. “Because I spend a lot of time under a bridge, looking at my kids skateboarding all the time,” he defined. “I want something that has some sort of bridge to something new.”
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