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A Virtual Gem Awards Toasts to a Resilient Year for the Fine Jewelry Industry

  • July 20, 2021
  • Andy Bannister

Last week, the Jewelers of America celebrated its annual Gem Awards occasion nearly, a response to the continuing world pandemic.

The digital occasion — which honored the excellent achievements of people and corporations whose work raises the visibility and standing of superb jewellery and watches — awarded picture architect Law Roach with the Jewelry Style Award and John Kennedy the Lifetime Achievement Award. It additionally took a heartfelt look again on the watch and jewellery industries’ responses to COVID-19, and paid tribute to the legacy of Tiffany & Co.’s Elsa Peretti.

Roach — recognized for styling Hollywood heavyweights like Zendaya and Anya Taylor-Joy, in addition to his a number of stints on actuality TV — kicked the night off, calling the jewellery he kinds the cherry on prime to the pictures he creates, serving to to make his purchasers really feel much more stunning. “This means a lot to me, because jewelry means lot to me,” he mentioned. “It’s that little thing you are able to obtain when you work hard and it’s something that can be passed down from generation to generation.”

Following Roach, a montage confirmed how the tight-knit superb jewellery group stepped as much as the plate to assist throughout 2020 by creating Personal Protective Equipment, distributing face masks, offering meals for important employees and fundraising for a mixture of charities. The video additionally highlighted the industries response to the Black Lives Matter motion, with the creation of the Black in Jewelry Coalition to assist handle the imbalance of illustration inside the superb jewellery area.

Typically, the IRL occasion has its justifiable share of peacocking, with the gang exhibiting off their best wares and jewels — however all was not misplaced because the #gemawardsjewelry hashtag made area for these in attendance to point out off their jewellery items on social media platforms.

While the awards moved to July this yr, they plans to return to their regular timeline subsequent yr, asserting Jan. 14, 2022 because the date for the twentieth version of the soirée.

Andy Bannister

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